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Chapter 304: The Matrix Shooting Incident
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Chapter 306: The Stinging Sales Data
PREVIEW
... on and $12.78 million, respectively, showing a steady trend. However, the widespread coverage of the Josh Cook shooting incident directly caused a fluctuation in the film’s box office performance on Wednesday and Thursday. Particularly on Wednesday, the daily box office plummeted by 33%, earning only $8.56 million.
By Thursday, with Warner Bros. and Duke Studios launching crisis PR efforts, the box office trend did not drop further, stabilizing at this level with a daily gross of $8.59 m ...
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