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... n page could not be trusted. People wanted to get close to their idol but could not accept when their idols were too different from what they imagined, so this was how image management was born.


For example, when an agency launched a new idol, they would come up with his personality and front based on his looks. Then, with that personality in mind, they would choose suitable activities and promotions. The innocent girl on the silver screen might be a heavy smoker in real life, or the ...

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