After rebirth, I rejected the rich yandere lady-Chapter 828 - 347: Then I’ll compensate you to Xiao Mingyue.
This summer was hot, and the business of various beverage shops surged dramatically.
Xu Musen's milk tea shop franchise opened over twenty new stores in just one month of this summer break.
Even many people from other cities came especially, wishing to secure the master franchise rights for their locales.
It could be said that Xu Musen was just sitting at home while a whole bunch of people were eagerly bringing money to his doorstep.
This made Xu Musen have to sigh; the domestic economy during this period was truly strong.
Though most of the economy relied on the real estate sector as a driving force, it was indeed a once-in-a-century opportunity.
People had money, vigor, and hope; even those who were uneducated, if willing to endure hardship and handle small businesses with perseverance, could make some money.
Each year, there were several million new entrepreneurs in the individual business sector.
This also led to a soaring rise in national housing prices in 17 and 18.
But after the special period of masks, with the global economy in a slump and everyone's pockets empty,
Massive business closures and a high unemployment rate were all too common.
Such an era of people scrambling to pay for franchise opportunities simply wouldn't be possible then.
Foll𝑜w current novels on fɾēewebnσveℓ.com.
So, this was a wave of the era's dividends.
As long as one had good luck, even a pig standing in the wind could fly.
And Xu Musen was that pig who had been blown aloft.
Xu Musen had also begun planning to expand gradually to other cities and even to first- and second-tier cities nationwide.
Of course, there was also the Amei brand from Huhai, taking a low-cost route, starting to occupy third- and fourth-tier cities and below.
To restore the glory of Snow King, and this time it was Amei's turn to seize the riches from the heavens.
Moreover, during these scorching summer days and in the midst of the summer vacation, many people were unwilling to go out to eat at noon.
Even the working class in office buildings only had one or two hours of break.
With thousands of employees in office buildings, and only a few shops downstairs, one had the choice to either venture far or to queue up; just waiting for a table was a tormenting affair.
The advent of takeaways was practically a godsend.
So, the takeaway business also thrived in tandem.
A milk tea shop brand, even if it could play around with becoming publicly listed, still wouldn't have a very high market cap in the future.
Thus, Xu Musen was taking the money he earned from the milk tea shops and diving right into the booming takeaway business industry.
In the future, the takeaway business could expand to more projects, like ride-hailing, local delivery, home massage services, and the like.
At the same time, Xu Musen had acquired some things like Bitcoin through various means, waiting to sell when the crypto market heated up.
Additionally, Xu Musen had already started to lay out plans in the short video platform sector.
It's just that the popularity of short videos still had to wait for the widespread adoption of 4G networks and smartphones.
This trend was just a matter of the next few years.
However, investing in short videos required massive amounts of money and an extensive network of connections.
Xu Musen couldn't tackle it on his own now, so he went to find Liu Rushuang.
His former mother-in-law now could be considered the "Cash King" of Huhai.
This time, many of the Huang Family's industries had been carved away by Liu Rushuang, and the Yao Group's foundations in Huhai were becoming steadier.
When considering the most trustworthy people, Liu Rushuang was definitely one of them.
So, Xu Musen candidly laid out all his thoughts to her.
"Record the beautiful life…ordinary people's own micro-movies…supplement your fragmented time, anytime, anywhere…"
Liu Rushuang also murmured these slogans and her eyes lit up.
Current video websites were mostly dominated by the likes of IQiyi, Tudou, and the like, which are mostly long videos.
In a magical city like Huhai, where the pace of life was intensely competitive, many people caught the bus or subway home after work, and it was often past nine in the evening. How many of them could still have the energy to follow long dramas, whose plots they might have forgotten?
Shorter, more stimulating videos that better capture everyday life were inevitably more addictive.
Moreover, people in the country still had a natural distance from video content, always thinking that it was something only professionals could produce.
Having a platform where they could easily film anytime provided a new outlet.
Xu Musen remembered it well.
His mother used to say that playing with his phone would distract from his studies, but ever since a certain app became popular, his mother could be seen making several lip-sync or those senior-themed effect videos daily.
She had become a new type of internet-addicted old woman.
Clearly, this was a huge market!
"This project is good, and I, Liu Rushuang, am in!"
Liu Rushuang said excitedly, nodding in agreement.
In fact, whatever Xu Musen wanted to do, regardless of market prospects, Liu Rushuang would support him unconditionally.
After all, he was her child; even if it meant losing some money, she was willing to accept it.
But after giving some thought to this short video platform idea raised by Xu Musen, she mulled it over more and more, she felt that this project had a very bright future!
Now, Liu Rushuang had plenty of money, but she just couldn't find a way to spend it, plus her footing in Huhai was still not firm.
She really couldn't get involved in many physical industries, such as the hottest trend of acquiring land for real estate development.
But without government connections, one simply couldn't obtain the necessary approvals and qualifications.
A good cook can't cook without rice.
So although Liu Rushuang had money, she had had no channel to spend it effectively.
Therefore, this short video internet track was an excellent breakthrough point.
Without the restrictions of a network, or the qualifications required in physical industries, as long as she was willing to invest now, they would become the leading enterprise of the future!