Love? The Reborn Me Just Wants to Obtain Rewards-Chapter 889 - 369: Two Major Difficulties, Resolve the First One_4
Chapter 889: Chapter 369: Two Major Difficulties, Resolve the First One_4
What is this called? This is called overreaching."
After a brief pause to let them absorb it, Su Huai suddenly shifted his tone.
"When I first interacted with Sister Yi, you were trying to transition into cosmetics and face masks. Honestly, that was a typical example of overreaching—a sign of impatience.
But fate led us to meet at the right time. You calmed down, started focusing on women’s wear, and made efforts in building your own brand. That was a period of recharging and recalibration.
So, from my perspective, your current state is actually better than when we first met.
Running out of inspiration—so what?
Your specialty has never been about directly creating content, anyway.
Just plant yourself in front of everyone, gradually strengthen your emotional connection with your fans, provide emotional value and a general life perspective. As for specific matters, let our team handle them. Any objections?
No, trust your partners.
Xingyu is your support system, and this is absolutely not just empty talk.
We have so many hosts and influencers with fashion industry backgrounds. Collaborate with them, drive traffic toward them, draw inspiration from them, and explore all kinds of possibilities.
This is the very purpose of the platform’s existence.
As a shareholder of the company, don’t isolate yourself. Embrace our system, embrace diverse ideas and everyone within it."
Zhang Dayi lowered her gaze, her eyelashes trembling lightly.
She’s always been a straightforward and bold person, but at this moment, she only wanted to think, not to speak.
Li Jiaqi glanced at her with envy, then raised his own question.
"Mr. Su, how do you define a concept as abstract as traffic?"
"Think of it in terms of attention, and then you can roughly classify it."
Su Huai continued to use examples from those around him.
"The majority of fans follow you because of low prices. You can simply understand this as attention driven by affordability—your traffic base is rooted in benefits.
A smaller portion of fans follow you because of your expertise. This type of traffic carries a knowledge attribute.
From this, you can very clearly determine whether your traffic base is stable or not. Do you have competitors in the same category? Are you easily replaced? From which angle can you improve the quality of attention?
My advice to you is to learn about your hometown’s history and enhance your cultural literacy. Do you understand now?"
"I understand. I really do."
Li Jiaqi replied sincerely: "This is the best way to comprehensively improve the quality of traffic, and it’s simple and practical. All I need to do is spend an hour a day reading local chronicles about my hometown.
Moreover, after thinking carefully, I realized that this method can also deepen the emotional connection between me and my surface-level fans. On top of the foundation of benefits, it creates a more profound emotional bond—hometown pride.
So, if possible in the future, I’m even willing to place part of my physical business in my hometown and actively participate in its public welfare projects to elevate my social value."
Well done—the hardest one has been resolved.
Su Huai felt like the past couple of sleepless nights had not been in vain, experiencing a subtle satisfaction of having influenced history.
He laughed heartily, took a big gulp of beer, and continued exuberantly.
"Traffic—it can be very simply categorized by attributes: emotional-based, knowledge-based, benefit-based, curiosity-based, and negative-based.
The entertainment industry has always followed one truth: ’Black and red are still red.’
From my perspective, the interpretation is this: attention triggered by mockery, disdain, sarcasm, aversion, and other negative emotions still constitutes highly valuable traffic.
Because once you have an enormous base of traffic, no matter how "low" you might be, you will always attract contrarians and love-seekers among the crowd.
The best domestic example is Sister Feng. Even though she was subpar in every aspect, she turned traffic into value. The remaining question is how to monetize that value.
She didn’t succeed at it, but Sister Furong from the same era managed to do really well.
Meanwhile, Fan Bingbing is a star who mastered ’black and red’ to perfection—a genius who transitioned from maid roles to red-carpet queen to Great Fan, becoming a textbook case of managing negative traffic.
As for the other types of traffic, emotional-based is the most complex. It further splits into countless subcategories, making it hard to fully elaborate in just a few words.
But my ranking is very clear—
Emotional-based > Knowledge-based > Benefit-based > Curiosity-based > Negative-based.
From monetization difficulty, to actual value, to maintenance costs, and finally to sustainability and scalability, emotional-based traffic is always the highest.
Among our company’s top-tier influencers, Yuji falls under the emotional-based category’s subfield of fulfillment.
When finely subdivided even further, the sense of fulfillment brought by her live-streaming content is a highly unique and hard-to-replicate composite type.
Her fans often spread slogans everywhere online, such as ’In the world of the internet, I’m the strongest; among all streamers, I’m the fiercest,’ or ’Sis’s talent is unmatched; on the field with the ball, Sis is the best.’
These are essentially manifestations of two different fan types and thought processes.
The former represents red-person fans, while the latter represents flesh-focused fans.
Her beauty + strength + distinctive physique create memorable points that attract a broad spectrum of red-person fans, casual admirers, PK enthusiasts, entertainment fans, and performance-oriented personality fans.
The stickiest fans are the red-person fans—those who rally behind her because she’s high-profile and strong. They genuinely work aggressively to support her, not just in PK competitions but also on platforms like Weibo where they fervently defend her.
The flesh-focused fans hold the lowest value, contributing the least overall, but they frequently share her photos externally, which helps to attract new admirers effectively.
Using Shi Zeyu’s data-driven modeling to analyze her fan demographics, we found that Yuji’s traffic profile closely resembles that of idols in the entertainment industry. She’s even attracting a batch of female fans now—while they don’t provide much monetary contribution, they chase her like a celebrity.