The Female CEO Falls in Love with Me

Chapter 834 - 155: Leveraging Publicity

The Female CEO Falls in Love with Me

Chapter 834 - 155: Leveraging Publicity

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Chapter 834: Chapter 155: Leveraging Publicity

"Oh..." Although Huang Ying was worried, she still trusted his words. Seeing that he really seemed fine and having said so, she felt a bit more at ease. Since Li Yan was now the focus of everyone’s attention, coming over to talk to her in front of everyone made her shy, and she softly said, "Be careful... I’m going to work."

"Manager Zhao is back, I’ve gone to discuss with them."

"Okay..."

Zhao Yun had boasted before, and now, after getting hurt and feeling embarrassed, he left hurriedly, of course not strolling slowly, and Zhao Chengyao came back quickly.

Together they went to Li Jie’s office. Zhao Chengyao was noticeably more enthusiastic than before, repeatedly expressing his gratitude and admiration to Li Yan. "Consultant Li, your insight is truly remarkable. If it weren’t for your reminder last time, I would really have no face to meet Miss Li. Your skills are also impressive; even Zhao Yun was easily taken down by you..."

Li Jie still maintained her cool demeanor and didn’t say much. She was equally relieved but had already called Li Yan about it.

Li Yan interrupted him, smiling and said, "Manager Zhao, we’re all on the same side, no need for formalities. Our common goal is to make Jie Rui successful! As for the previous matters, it wasn’t insight, just coincidence. But our business isn’t large enough to withstand turmoil, so when things happen, we always have to consider the worst possible outcome."

"You’re absolutely right." Zhao Chengyao secretly broke into a cold sweat; he was too eager to make achievements quickly but had forgotten that sometimes doing no wrong is a merit, and achievements need to be made step-by-step.

"First Security Company suffered a setback, which besides direct impact, will also have a significant adverse effect on them indirectly. This will inevitably open up some market share, and for us, it’s a great opportunity to expand."

"Miss Li also thinks the same, we’ll start expanding." Zhao Chengyao became excited; this offered a better situation for him.

"You guys can discuss these things; I don’t have any better suggestions. Oh, I came today to borrow some people from the company." Li Yan remembered his intention.

"Borrow people?" Zhao Chengyao and Li Jie were puzzled.

"Haha, I’m in charge of Heavenly Film, and we’ve invested in a film. We’ve arranged to give Jie Rui Security a free product placement, but just putting up a sign isn’t impactful enough; to expand influence, we need to strike with something unexpected. There’s a scene that requires hundreds of people, and I want to pull people from Jie Rui to participate in the filming."

Zhao Chengyao’s eyes lit up. Although product placement in films doesn’t produce particularly noticeable effects, those that manage to get placements are often big brands; being associated with them is inherently valuable. Moreover, participating in filming is different from just a logo placement; it’s possible to enlarge the movie stills, hang them in the company, print them on brochures as a form of intangible promotion. Clients unfamiliar with Jie Rui but more likely familiar with movies, even if unaware of that particular film, must know the stars in it, right? It’s a type of leverage in promotion!

"Miss Li, what’s your opinion?" He really wanted to make decisions immediately but, with Li Jie present as the boss, he had to seek her opinion upfront.

Li Jie shook her head, "This counts as part of the company’s public relations and promotion, I won’t interfere. Manager Zhao, you’re in charge of the decisions."

"Alright, then there’s no problem. Consultant Li is doing this for the company’s benefit, helping out for free, and we’ll certainly cooperate fully. No further compensation is needed, but the number of people..." Zhao Chengyao hesitated; with Jie Rui’s current scale, reorganizing shifts to arrange a few hundred people was unmanageable.

"It’s okay, the director is just suggesting it. It’s not necessary to have that many people; just need an impressive crowd scene. Try your best to allocate, and once there’s a specific result, let me know quickly!" Li Yan understood his difficulties.

Excitedly, Zhao Chengyao said, "I’ll go make arrangements right away!"

After he left, Li Jie hesitated a bit, "Is such advertising really effective? Could it cause conflicts between you and the film crew?"

Li Yan chuckled, "No way, there’s a genuine need for it. Plus, I’m the investor; can’t I take a little advantage? As for whether it’s effective, it’s hard to say. However, having many security personnel participate in filming, the focus isn’t on the film’s results; it can be a self-promotional selling point."

"How so?" Li Jie hadn’t specialized in marketing, and previously had no concept of packaging or promotion. Although she’s begun supplementary learning on management and marketing, her foundational knowledge is low, the time short, and without systematic professional learning, her understanding is still limited.

Li Yan pondered a moment before making a comparison, "For example, take Tagou Shaolin Martial Arts School, just mentioning the name alone, most people might not know it. But if parents, bringing prospective students, visit for inspection, see their photos of performances on TV shows, see photos of the Asian Games’ thousand-person wire walks or hundred flying acrobatics; whether or not the student or parent has seen their performances, seeing they’re invited to perform at the Asian Games, wouldn’t they trust the school’s capabilities? And let their children enroll. Similarly, with such a star-studded movie, being able to invite Jie Rui Security to participate in the film is also a testament to our capabilities for clients."

Li Jie seemed to understand somewhat, feeling there’s still much she needs to learn.

Since returning from H City, they hadn’t had intimate contact again; now, in the office, even just jokingly touching, both felt a ripple in their hearts. (To be continued, for the next part, please visit www.qidian.com, more Chapters, support the author, support legitimate reading!)

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